Scripps Networks Interactive has secured carriage for its Food Networks and Travel Channel services on Virgin Media’s network. The rebranded Travel Channel will bring content including Jonathan Phang’s Caribbean Cookbook, Bizarre Foods America with Andrew Zimmern, International House Hunters, Hotel Impossible, Dangerous Grounds and World’s Greatest Motorcycle Rides to Virgin Media viewers.The addition of Food Network to Virgin Media’s line-up brings shows including Barefoot Contessa, Man V. Food Nation, Amazing Eats, Diners, Drive-ins & Dives and Guy’s Big Bite to the platform.Both channels were added to Virgin Media’s TV service yesterday, with a variety of programming also set to be made available via the operator’s video-on-demand and catch-up TV services from July.“Scripps Networks Interactive is a leading developer of lifestyle content globally” said Jon Sichel, managing director of Scripps Networks UK/EMEA, “Our strategy is to make our award-winning content accessible to UK audiences via a variety of platforms and devices and we believe Virgin Media’s pioneering TV platform will be the perfect combination to bring Virgin customers the best in lifestyle and entertainment programming.”
Portuguese pay TV operator Nos is to add to its catalogue of Ultra HD content by airing 4K UHD coverage of a tribute concert to ‘30s and ‘40s movie star Carmen Miranda featuring the Real Combo Lisbonsense today at 22:00 local time.Saudade de Você – às voltas com Carmen Miranda em Várzea de Ovelha, a concert from her home town of Várzea de Ovelha to mark the 60th anniversary of the death of the star of movies including Down Argentine Way and The Gang’s All Here, will be broadcast in 4K to Nos cable and fibre customers and via the Hispasat satellite position.
Social networks’ share of advertising spend in the UK will overtake television ad spend by 2020, according to stats published by eMarketer.The research firm said that come 2020, social network ad spending will account for 20% of all media ad spend in the UK, compared to 17.8% for broadcast TV.As it stands today, social networks’ share of ad spending has overtaken all traditional media formats in the UK, with the exception of TV, and is expected to grow throughout the year.eMarketer estimates that marketers in the UK will spend £3.3 billion on social network advertising in 2018, a 24% increase over 2017.It has also increased its social ad projections since its previous forecast due to diversification in the marketplace, which it says is driving up overall social network user rates and resulting in increased spend.“While Facebook has been losing teen users, Snapchat has been adding them,” said Bill Fisher, eMarketer’s UK senior analyst.“The result is a growing social media market, and one that advertisers are keen to utilise. Media-rich targeting options, with video a particularly big play, make platforms like Snapchat and Instagram especially attractive.”
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during a courtesy call on Governor Rochas Okorocha in Government House.